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Case-Study-Actowiz-Solutions-–-AI-Driven-Brand-Visibility-Reports-from-Real-Time-Q-Commerce-Data

Introduction

In today’s competitive Q-Commerce ecosystem, brand visibility is as critical as pricing or promotions. With platforms like Blinkit (India), Talabat Mart (UAE), Flink (Germany), GoPuff (UK), and FairPrice (Singapore), brands must ensure that their products are being seen—not just stocked.

Actowiz Solutions developed an AI-powered analytics system that extracts real-time Q-Commerce data across geographies, generating brand visibility reports that track how often, how prominently, and how competitively each brand appears across platforms.

Client Objectives

  • Monitor SKU visibility and ranking across Q-Commerce platforms in multiple countries
  • Track share of digital shelf (SOS) vs. competitors at a regional and category level
  • Measure frequency and placement of brand promotions or banners
  • Analyze visibility gaps across cities, time slots, and app placements
  • Deliver insights to improve brand recall, activation campaigns, and search presence

Challenges Faced

Challenges-Faced
  • Data formats varied across platforms and countries
  • Real-time updates required scraping every 15–30 minutes for accuracy
  • SKU naming conventions, categories, and visibility layouts were inconsistent
  • No unified view of brand presence across Q-Commerce regions
  • Brand search rankings changed dynamically based on time, demand, and inventory

Actowiz’s AI-Powered Data Approach

Actowiz’s-AI-Powered-Data-Approach
1. Real-Time Scraping Across Platforms

Actowiz extracted data from:

  • Blinkit (India) – Product tiles, carousel positions, keyword-based search results
  • Talabat Mart (UAE) – Homepage banners, product category listings
  • Flink & Gorillas (Germany) – Search visibility by SKU and category
  • GoPuff (UK) – Brand banners, discount placements
  • FairPrice (Singapore) – Brand filters, sponsored product placements
2. Key Data Points Captured
Platform City Brand SKU Count Search Rank Promo Slot Homepage Banner
Blinkit Delhi Surf Excel 8 3rd Yes No
Talabat Mart Dubai Nestlé 12 2nd No Yes
GoPuff London Doritos 5 5th Yes Yes
FairPrice Singapore Alpro 6 1st Yes No

Insight: Nestlé had great banner visibility in Dubai but low search rank in Singapore.

3. AI Models and Analytics Deployed
  • Computer Vision (OCR + Layout Detection) – To read banner, ad tile, and promo image metadata
  • Named Entity Recognition (NER) – To identify and normalize brand names across listings
  • Ranking Models – To calculate average brand position by keyword and time
  • Share of Shelf Algorithms – To compute percentage share of visible SKUs within categories
  • Geo-Clustered Insights – To identify region-specific gaps in brand presence

Core Dashboard Features

Feature Description
Brand Visibility Tracker View SKU count, rank, and SOS by platform and country
Keyword Search Rank Monitor Analyze how often a brand appears in top 5 search results
Promo Presence Heatmap Visualize brand exposure via banners, discount flags, and carousels
Time-of-Day Visibility Graph Track brand prominence during peak order hours (e.g., 8–11am, 5–9pm)
City vs. City Comparison Benchmark visibility gaps within country (e.g., Delhi vs. Mumbai)

Multi-Country Monitoring Coverage

Actowiz’s visibility reports covered 5 major regions:

India – Blinkit, Zepto, Instamart
  • Tracked in: Mumbai, Delhi, Bangalore, Hyderabad
  • Focus: FMCG, snacks, hygiene, milk, personal care
Germany – Flink, Gorillas
  • Tracked in: Berlin, Munich, Frankfurt
  • Focus: Dairy, beverages, baby products, organics
United Kingdom – GoPuff
  • Tracked in: London, Manchester, Birmingham
  • Focus: Alcohol, snacks, bakery, household
Singapore – FairPrice Online
  • Tracked in: Tampines, Jurong, Central, East Coast
  • Focus: Fresh food, supplements, beverages
UAE – Talabat Mart, Carrefour Online
  • Tracked in: Dubai, Abu Dhabi, Sharjah
  • Focus: Imported brands, dairy, condiments

Impact Delivered After 8 Weeks

Performance Metrics:
KPI Before Actowiz After Actowiz
Brand Search Rank Tracking Manual Automated
Share of Shelf Accuracy <45% 92%+
Promo Slot Visibility Tracking Unavailable 100% Mapped
Brand Actionability (insights/week) <2 20+ per brand
Regional Gap Identification Inconsistent Real-Time

Key Strategic Insights

  • PepsiCo saw low SOS on GoPuff snacks during weekends—Actowiz recommended category boosts
  • Dove lost visibility in UAE during Ramadan offers—dashboard flagged promo banner rotation drop
  • Nestlé had higher SOS in Germany but weaker keyword performance in India (ranked 5th+ on Blinkit)
  • Amul dominated visibility in Indian metros but missed promotion coverage in Bangalore
  • Alpro had great search visibility in Singapore but was missing homepage presence

Client Testimonial

“Actowiz helped us turn our blind spots into growth plans. Their brand visibility reports across Blinkit, GoPuff, and Talabat gave us clarity, action, and ROI.”

– Global Q-Commerce Manager, Leading FMCG Brand

Next Steps

  • Integrate sentiment insights from reviews + ratings
  • Predict visibility ROI by slot type (top 3 vs. homepage vs. footer)
  • Add competition share alerts for brands losing ground week-on-week
  • Build ad spend correlation reports with platform display metrics

Conclusion

In Q-Commerce, if your brand isn’t seen—it isn’t sold. Visibility isn’t just about listings; it’s about real-time positioning, placement, and promotion.

Actowiz Solutions provides multi-country, AI-powered visibility reports that empower marketing and sales teams with data to act on—instantly and precisely.

From London to Mumbai, from banners to buy buttons—visibility starts with Actowiz.

From Raw Data to Real-Time Decisions

All in One Pipeline

Scrape Structure Analyze Visualize

Look Back Analyze historical data to discover patterns, anomalies, and shifts in customer behavior.

Find Insights Use AI to connect data points and uncover market changes. Meanwhile.

Move Forward Predict demand, price shifts, and future opportunities across geographies.

Industry:

Coffee / Beverage / D2C

Result

2x Faster

Smarter product targeting

★★★★★

“Actowiz Solutions has been instrumental in optimizing our data scraping processes. Their services have provided us with valuable insights into our customer preferences, helping us stay ahead of the competition.”

Operations Manager, Beanly Coffee

✓ Competitive insights from multiple platforms

Industry:

Real Estate

Result

2x Faster

Real-time RERA insights for 20+ states

★★★★★

“Actowiz Solutions provided exceptional RERA Website Data Scraping Solution Service across PAN India, ensuring we received accurate and up-to-date real estate data for our analysis.”

Data Analyst, Aditya Birla Group

✓ Boosted data acquisition speed by 3×

Industry:

Organic Grocery / FMCG

Result

Improved

competitive benchmarking

★★★★★

“With Actowiz Solutions' data scraping, we’ve gained a clear edge in tracking product availability and pricing across various platforms. Their service has been a key to improving our market intelligence.”

Product Manager, 24Mantra Organic

✓ Real-time SKU-level tracking

Industry:

Quick Commerce

Result

2x Faster

Inventory Decisions

★★★★★

“Actowiz Solutions has greatly helped us monitor product availability from top three Quick Commerce brands. Their real-time data and accurate insights have streamlined our inventory management and decision-making process. Highly recommended!”

Aarav Shah, Senior Data Analyst, Mensa Brands

✓ 28% product availability accuracy

✓ Reduced OOS by 34% in 3 weeks

Industry:

Quick Commerce

Result

3x Faster

improvement in operational efficiency

★★★★★

“Actowiz Solutions' data scraping services have helped streamline our processes and improve our operational efficiency. Their expertise has provided us with actionable data to enhance our market positioning.”

Business Development Lead,Organic Tattva

✓ Weekly competitor pricing feeds

Industry:

Beverage / D2C

Result

Faster

Trend Detection

★★★★★

“The data scraping services offered by Actowiz Solutions have been crucial in refining our strategies. They have significantly improved our ability to analyze and respond to market trends quickly.”

Marketing Director, Sleepyowl Coffee

Boosted marketing responsiveness

Industry:

Quick Commerce

Result

Enhanced

stock tracking across SKUs

★★★★★

“Actowiz Solutions provided accurate Product Availability and Ranking Data Collection from 3 Quick Commerce Applications, improving our product visibility and stock management.”

Growth Analyst, TheBakersDozen.in

✓ Improved rank visibility of top products

Trusted by Industry Leaders Worldwide

Real results from real businesses using Actowiz Solutions

★★★★★
'Great value for the money. The expertise you get vs. what you pay makes this a no brainer"
Thomas Gallao
Thomas Galido
Co-Founder / Head of Product at Upright Data Inc.
Product Image
2 min
★★★★★
“I strongly recommend Actowiz Solutions for their outstanding web scraping services. Their team delivered impeccable results with a nice price, ensuring data on time.”
Thomas Gallao
Iulen Ibanez
CEO / Datacy.es
Product Image
1 min
★★★★★
“Actowiz Solutions offered exceptional support with transparency and guidance throughout. Anna and Saga made the process easy for a non-technical user like me. Great service, fair pricing highly recommended!”
Thomas Gallao
Febbin Chacko
-Fin, Small Business Owner
Product Image
1 min

See Actowiz in Action – Real-Time Scraping Dashboard + Success Insights

Blinkit (Delhi NCR)

In Stock
₹524

Amazon USA

Price Drop + 12 min
in 6 hrs across Lel.6

Appzon AirPdos Pro

Price
Drop −12 thr

Zepto (Mumbai)

Improved inventory
visibility & planning

Monitor Prices, Availability & Trends -Live Across Regions

Actowiz's real-time scraping dashboard helps you monitor stock levels, delivery times, and price drops across Blinkit, Amazon: Zepto & more.

✔ Scraped Data: Price Insights Top-selling SKUs

Our Data Drives Impact - Real Client Stories

Blinkit | India (Retail Partner)

"Actowiz's helped us reduce out of stock incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

US Electronics Seller (Amazon - Walmart)

With hourly price monitoring, we aligned promotions with competitors, drove 17%

✔ Scraped Data, SKU availability, delivery time

Zepto Q Commerce Brand

"Actowiz's helped us reduce out of stock incidents by 23% within 6 weeks"

✔ Scraped Data, SKU availability, delivery time

Actowiz Insights Hub

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